Leading Urdu newspapers of Pakistan are breaking code of ethics just for Advertisements. After continuous front Page Advertisement Stuffing, now new ethics breaking technique has come. Few months back, some Urdu newspapers published Advertisements on front page which were looking like Headline.
Today, same technique was used by Advertiser and These Newspapers accepted it. These types of Advertisements in Newspaper are one of biggest Code of Ethics violation, A Media law and ethics Professor argued.
It’s shocking that two leading Urdu newspapers did this blunder. These newspapers are trendsetter in Urdu Journalism and many newbie Print Journalist follow them. Pakistan Press Unions should take action to control these type misleading Ads.
I am sharing Two Snapshot of Urdu newspapers which added AD on Headline location in Headline style.
Snapshot Number 1
Snapshot Number 2
By: Ali Akbar is Media Studies Student in university of Karachi. He believes that Pakistani Media should follow Norms, Ethics and Laws.