Popular cooking oil and banaspati brand of Pakistan has launched Meezan Chai (tea). Meezan Chai is launched in Pakistan by keeping in view the tradition and taste of people, featuring Ultra Rich. Meezan Chai is rich in taste and aroma for all the tea lovers in the country, and produced under the banner of Meezan Oil Group. Although there are many other popular brands of tea in Pakistan but the officials of the company are claiming that Meezan Chai will provide the tea lover a unique taste and will obviously win their hearts with its strongness.
The television commercial of Meezan Chai is also launched by the company and will be soon on-aired on all the leading channels of Pakistan. However, company will also use other sources of advertisement including billboards, newspapers, magazines and flyers. With the tagline “Hum Ko Chalaye Sirf Meezan Chai”, famous model and actress of the Pakistani showbiz industry Minal Khan is featuring in the TVC of Meezan Chai with other models. The concept of this TVC is made by Aureus Advertising, while it is produced by Seven Senses.
The producers of Meezan Chai are hoping that it will be successful to attract the tea lovers in the country and will soon capture the market.