Lahore: The 10th MARCON International Marketing Congress will be held in Lahore on the 10th and 11th of March. In a joint meeting held at a local hotel, the management committee of MARCON 2014 informed the Advisory Board about the arrangements of the Congress. The advisory board consisted of Tariq Saeed Saigol, Saleem Ghauri, Amir Paracha, Khalid J Chowdhry and Ali A Agha.
MARCOM is the largest international marketing congress that features speakers from India, Singapore, Malaysia and Pakistan. This congress has been held alternatively in Karachi and Lahore since 1992. This is a high profile event and has been a gathering of top marketing professionals and business leaders. The Congress has attracted sponsorships from top national and multinational corporate agencies in Pakistan.
About 400 to 500 marketing practitioners and delegates take part in the convention. The main goal of MARCOM is to keep the marketing professionals updated with the latest marketing techniques and tools and to stay upfront of the new challenges and the dynamic marketing field globally.
The successful Pakistani and International marketing practitioners speak of their experience which provides the professionals with a unique opportunity to learn from them.