How would you like a slice of the $128+ million mobile app development pie?
Google Apps Growth Lab will open the doors to a world of opportunities for the Pakistani app development community.
Mobile apps have taken the world by storm, and the strength of this storm will keep growing. 2020 saw over 23% growth in the global revenue from mobile apps as it jumped from $258 billion to $ 318 billion U.S. dollars. By 2025, mobile app development revenue is expected to reach $613 billion.
Pakistani app development companies and freelance developers are rapidly gaining traction in the global app development marketplace. Realizing its potential, Google made a significant move recently. Google announced the opening of its first Apps Growth Lab in Pakistan, scheduled to commence in June 2023.
What Is Google Apps Growth Lab?
This is a four-month program created to recognize potential app developers, studios, and businesses in Pakistan seeking to broaden and advance their enterprises.
The program participants get the opportunity to gain knowledge from Google specialists in domains such as Ads, AdMob, Firebase, gTech, Play, and industry leaders.
Google aims to assist Pakistani developers in their aspiration to build exceptional applications for global users. The Apps Growth Lab will equip these developers with essential tools, proficiency, and resources to attain their maximum potential.
How Does the Program Work?
The program consists of two key components:
EDUCATION: Four information-rich live streams will provide knowledge on building your business, creating exceptional apps and games, executing successful app and game launches, and expanding your business to new levels. These sessions will include customized vertical-specific modules for Gaming and Tools & Utilities.
SUPPORT: Benefit from Office Hours sessions, where you will have the chance to interact directly with a handpicked panel of mentors specializing in Google Ads, Google Play, Technical Support (Firebase and Measurement), and International Growth (Export).
How Will the Apps Growth Lab Impact Pakistani App Developers? Google’s “Apps Growth Lab” will catalyze sustainable growth of the app development industry in Pakistan by providing local developers with the latest tools, expertise, and resources. The program is also expected to enhance Pakistan’s global visibility in the app development market, allowing Pakistani developers to showcase their talents to a broader international audience.